Ravalli Electric Co-op (REC) Communications Specialist, Melissa Greenwood, recently received recognition in the 2019 Spotlight on Excellence Awards program nationally, sponsored by the Council of Rural Electric Communicators and the National Rural Electric Cooperative Association (NRECA). Greenwood received top honors winning the Gold Award in the Best Photo category for “Trouble in the Water,” a photo documenting the recovery of a washed-out power line in the Bitterroot River last summer.
“Electric cooperatives are being challenged to communicate to the people they serve more than ever before,” said Scott Peterson, Senior Vice President of Communications for NRECA. “Printed news publications, social media and videos are all more important than ever to keep members updated on issues affecting the electric cooperatives and their members.”
A special reception honoring the award recipients will be held during the CONNECT ‘19 Conference held in Houston, Texas, on May 7. Winning entries are displayed during the event.
The annual Spotlight on Excellence Awards program recognizes the best communication and marketing efforts by electric cooperatives and related organizations. Entrants competed with electric cooperatives in 16 categories. Electric cooperative communicators and marketing professionals submitted nearly 640 entries in the Spotlight on Excellence program. Faculty members from the University of Missouri – Columbia and University of South Carolina, as well as noted professionals in the fields of marketing, web design and digital communications, and newspapers judged the event, which uses a finite scoring system to determine the winners.